What I Do
User Experience (UX) Design
I specialize in creating intuitive and user-friendly designs that enhance the overall user experience. My approach involves thorough research, user testing, and iterative design to ensure that each project meets the needs and expectations of its users.
User Interface (UI) Design
I craft visually appealing and functional interfaces for both mobile applications and responsive websites. My designs focus on usability and aesthetics, ensuring that users enjoy a seamless and engaging interaction with the product. I am also experienced in creating and implementing design systems to maintain consistency across all platforms.
Prototyping and Wireframing
I develop detailed wireframes and interactive prototypes to communicate design concepts effectively. This helps stakeholders visualize the final product and provides a solid foundation for the development team to build upon.​
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User Research and Testing
I conduct comprehensive user research and testing to gather valuable insights and feedback. This information is crucial for understanding user behavior, identifying pain points, and making informed design decisions that improve the user experience.​
Creating Branding Guidelines
I create comprehensive branding guidelines that ensure consistency in visual and interaction design across all touchpoints. This includes defining color schemes, typography, iconography, and overall style guidelines. My experience with design systems further enhances the cohesiveness and recognition of the brand.
Hello, I’m Aybüke!
Transforming Digital Interactions into Memorable Experiences
Hello! I'm Aybüke Sultan Özbek, a passionate UI/UX Designer dedicated to creating engaging digital experiences. With a degree in Communication and Multimedia Design from Amsterdam University of Applied Sciences, I moved to Istanbul to advance my career. I specialize in crafting user-centric interfaces for mobile apps and responsive websites, developing detailed wireframes, and interactive prototypes. My expertise includes user research, testing, and solving UX challenges with innovative solutions. I thrive on collaboration and continuous learning, always aiming to create visually appealing and functional designs that delight users and drive success.